The digital marketing world is evolving fast. Traditional Search Engine Optimization (SEO), once the backbone of online visibility, is being overtaken by Answer Engine Optimization (AEO). AEO ensures that businesses are discoverable and cited in AI‑driven platforms like ChatGPT, Gemini, Perplexity, Claude, and Google’s AI Overviews
Discover the most frequent mistakes in backlink strategies and learn how to avoid them to improve your SEO efforts.